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Raising a Nostalgic Youth — The Editor's Note
From vintage aesthetics to classic sitcom reruns, nostalgia is constantly shaping youth culture. Venelize de Lange from media update considers why so many young people are romanticising a pre-digital life.
Creating Meaningful Consumer Connections — A Q&A With Murat Gebeceli
media update's Venelize de Lange talks to Murat Gebeceli about how cross-functional intelligence — from retail performance to partner feedback — is used to guide marketing decisions and improve execution across Sony's diverse MEA markets.
Launching Print in 2026: A Q&A With Nicky McArthur
Venelize de Lange from media update talks to Nicky McArthur about the decision to launch a new print magazine in 2026 and how this move challenges industry assumptions about print's decline in value.
In Defence of Niche Publications
In an era defined by rapid technological change, some publications are succeeding by focusing on something surprisingly simple. Venelize de Lange from media update explores why.
Why Brands Continue to Chase Industry Recognition
Award ceremonies — the moment of validation for brands. Venelize de Lange from media update looks at how brands can easily miss the opportunity to convert industry recognition into meaningful media visibility and audience insights.
Why Your Brain Still Craves Print Media
When was the last time you sat down and read something without a notification interrupting you? Venelize de Lange from media update looks at the science behind print media's appeal in a world of distracting screens.
Brand Loyalty as Subscription — The New Retail Battleground
Today consumers have endless market options — and brands are finding that customer loyalty cannot be taken for granted. media update's Venelize de Lange considers how retail businesses are adapting their strategies to stay top of mind.
The Science of Attention — What Marketers Need to Know About Dopamine
Venelize de Lange from media update considers what neuroscience teaches marketers about consumer attention through looking at their dopamine fluctuation when exposed to different marketing strategies.
Debating Our Way Out of Marketing Growth
Debating has become more of a performance than about understanding opposing perspectives — and marketing may be making a similar mistake. Venelize de Lange from media update considers how by comparing performance-driven debating to consumer-facing messaging.
Picture this: a corporate giant, desperate for fresh PR firepower, fires off a glossy RFP. Agencies scramble, pouring blood, sweat and late nights into bespoke pitches, says Bernadine Coles, Meropa Communications Deputy Divisional Head of Corporate.
For decades, the instinctive answer to business growth and influence was marketing. That made sense in a world where brands could largely define themselves through campaigns, buying attention through select channels at scale, says Sharleen James, Managing Director of Razor PR.
FNB, together with the University of Johannesburg's Business School (JBS), have announced a landmark collaboration for the 2026 FNB App Academy programme, aimed at expanding access to credible, future-ready digital education and strengthening pathways for youth into South Africa's digital future.
Project Management Institute (PMI) has announced its partnership with Cannes Lions to launch the 'LIONS Educators Forum', a global initiative designed to connect academia with creative industries and better prepare students for the evolving world of work.
Instagram has announced that its users can now access a new ability that allows rearranging posts on profile grids, aiming to provide creators more flexibility and creative control over how their profile appears and what people see first when they land on their page.
Effie Worldwide has released the 2025 Effie Index®, the definitive global ranking of marketing effectiveness.
Moonlighting, VML and Edelman have made it into the Gerety 2026 shortlist for South Africa as Gerety Awards reveals the global shortlist after the executive jury sessions taking place around the globe. The finalist's selection recognises outstanding work from 36 countries and highlights the campaigns, brands and agencies that most impressed this year's international jury.
As a FIFA World Cup sponsor with more than 400 restaurants across the country, McDonald's has launched, 'Sing Loud Sing Proud', an interactive platform designed to help South Africans learn, practise and understand the national anthem.
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