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A New Model for Media Planning Arises as Traditional Approaches Collapse

A New Model for Media Planning Arises as Traditional Approaches Collapse

Media

WARC's latest 2026 forecast has shown that global advertising spend is forecast to grow 9.1% in 2026 to USD$1.30-trillion, doubling in size since the pandemic and equivalent to USD$150 spent on every person.

Africa's Green Economy Summit 2026

Africa's Green Economy Summit 2026

Publicity

As the world accelerates climate finance commitments ahead of several crucial global milestones, momentum is shifting toward solutions that can turn ambition into action. 

Art Directors Club Announces Dreamina AI Partner on Free Design Competition

Art Directors Club Announces Dreamina AI Partner on Free Design Competition

Media

The global Art Directors Club has announced an exclusive partnership with Dreamina AI, part of ByteDance, for the inaugural free ADC AI Visual Design-Dreamina AI category dedicated to honouring the frontier of generative craft in this year's ADC 105th Annual Awards

The Bothongo Rhino & Lion Nature Reserve Offers an Educational Start to 2026

The Bothongo Rhino & Lion Nature Reserve Offers an Educational Start to 2026

Publicity

The Bothongo Rhino & Lion Nature Reserve has announced that it offers the perfect educational outing to mark te beginning of 2026 — one that brings textbooks to life and turns learning into an unforgettable real-world experience.

The Strategic Role of Sonic Branding in Launching an Unknown Brand

The Strategic Role of Sonic Branding in Launching an Unknown Brand

Media

In saturated and highly competitive categories, many brands have a similar problem: audiences may remember an advert, but not the brand behind it. 

Nestlé BarOne Announced as the Official Snack Partner to Cricket South Africa

Nestlé BarOne Announced as the Official Snack Partner to Cricket South Africa

Publicity

Cricket South Africa (CSA) has announced Nestlé BarOne as its official snack partner in a multi-year deal.

How to Market Higher Education to Today's Students

How to Market Higher Education to Today's Students

Marketing

As the paths to success become more diverse, higher education institutions face new demands on how to communicate value. Venelize de Lange from media update looks at the strategic shifts influencing education marketing in an increasingly complex media environment.

Inside the Dispute Over Google's AI Training Practices

Inside the Dispute Over Google's AI Training Practices

Media

As we enter the age of AI and its unwavering impact on content creation, search and discovery, Kiara Ferreira and Venelize de Lange from media update explore an economic problem posing as a technical controversy.

Art Directors Club Names Global <i>Young Guns 23</i> Winners

Art Directors Club Names Global Young Guns 23 Winners

Media

The global Art Directors Club, part of The One Club for Creativity, has announced the diverse group of 28 talented young individuals and four creative teams based in eight countries who are the winners in the prestigious ADC Young Guns 23 competition, celebrating global creative professionals age 30 or younger.

Africa.com and Global South World Announce Knowledge Partnership to Amplify People-Centred Reporting Across Africa

Africa.com and Global South World Announce Knowledge Partnership to Amplify People-Centred Reporting Across Africa

Media

Africa.com has announced a new partnership with Global South World (GSW), a broadscasting platform aimed at reporting and elevating voices from rising nations across the globe.

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