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Jeremy Mansfield takes a sabbatical

Jeremy Mansfield takes a sabbatical

Media

Hot 91.9FM has announced that Jeremy Mansfield, the anchor of HOT 91.9 FM's breakfast show, will be leaving the station on Friday, 26 February in order to focus on his health. Mansfield has been undergoing treatment for the past few months and has decided to take a break. 

 
Jeremy Mansfield
Hot 91.9FM
breakfast show
Mansfield takes a sabbatical
radio presenters SA
SA radio news
Radio news 2021

Four directions for graduates to consider in digital marketing

Four directions for graduates to consider in digital marketing

Marketing

At the beginning of every year, there is a new generation of school-leavers and graduates trying to make an important choice that will determine their futures: which career path to follow and how to get there. The Red & Yellow Creative School of Business provides four directions that graduates can consider in the digital marketing space: 

 
Digital marketing
Digital marketing careers
Job in marketing
jobs in digital marketing
what can I study in marketing
Marketing courses
Digital marketing courses

Google launches second Google News Initiative in Africa

Google launches second Google News Initiative in Africa

Social

Google has announced the launch of its second Google News Initiative Innovation Challenge in Africa, the Middle East and Turkey, with an open call for projects that increase reader engagement and explore new business models for media.

 
Google
Google news
Google News Initiative
Google News Initiative Innovation Challenge
business models for media
Business models for SA media

Checkers surprises healthcare workers with Soweto Gospel Choir

Checkers surprises healthcare workers with Soweto Gospel Choir

Publicity

The Checkers Gauteng division has surprised medical personnel and healthcare workers at the Charlotte Maxeke Johannesburg Academic Hospital with a performance by the Soweto Gospel Choir. The performance took place in accordance with all Covid-19 protocols. 

 
Checkers
healthcare workers
Soweto Gospel Choir
Charlotte Maxeke Johannesburg Academic Hospital
Health care workers
Healthcare workers initiatives

Introducing Just Exists: A new creative agency

Introducing Just Exists: A new creative agency

Marketing

Just Exists, a new creative agency, has announced its recent launch. The agency is made up of four creatives from various disciplines in the marketing and advertising industries. The agency says that it aims to not play by any of the long-established industry rules that have long governed advertising. 

 
Just exists
Creative agency
SA creative agency
black owned creative agency
Marketing agency
advertising agency
marketing and advertising

The benefits of psychographics in your marketing strategy

The benefits of psychographics in your marketing strategy

Marketing

Psychographics help you understand what your customers think, feel and value when buying your product or service. These are not just objective pieces of information but the full story behind your customer’s behaviour. media update’s Pamela Manzenze explores the benefits of behavioural data in your strategy.

 
Psychographics
Marketers
Marketing Strategy
Consumer
Variables

Public relations in the South African context

Public relations in the South African context

Publicity

Public relations in South Africa cannot be one-size-fits-all. There are a number of underlying aspects to consider, such as cultural diversity and prevailing political atmosphere, which influences PR activities and messages.

 
PR in South African context
PR in politics
diversity in PR
digital divide in communications

Streaming versus pay TV: Which option is best?

Streaming versus pay TV: Which option is best?

Media

Streaming versus cable TV; a debate that has polarised the media industry for years. With each medium having its own advantages and drawbacks, it can be confusing to determine which option is best for you — we can help with that.

 
Streaming vs TV
streaming vs cable TV pros and cons
pros and cons on TV streaming services

Three digital PR campaigns you can learn from

Three digital PR campaigns you can learn from

Publicity

The greatest public relations campaigns create a lasting impression — but which are the best of the best? We bring you our top picks for digital PR campaigns in South Africa to offer insight, and to help you learn a thing or two.

 
Digital PR campaign South Africa
South African PR campaign
top South African PR campaigns
digital PR
digital public relations campaign

The importance of the rebrand

The importance of the rebrand

Marketing

Rebranding is important in creating market differentiation, reaching new audiences as well as updating and adding to a growing brand. So, is the juice worth the squeeze, so to speak? Time to find out!

 
Rebrand
rebranding strategy
brand marketing
brand update
Burger King rebrand
GM rebrand
Myntra rebrand
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