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<i>702</i> to host <i>Walk The Talk</i>virtually

702 to host Walk The Talkvirtually

Media

702 has called on individuals to attend the Walk The Talk with the station. People from around South Africa and the world can join the walk-in support for those affected by COVID-19 by entering online. The closing date for entries is Saturday, 7 November at 17:00. 

 
702 radio 2020
Walk The Talk
Radio stations SA
South African Top radio shows 2020
Radio campaigns 2020
SA Media industry 2020

<i>OFM</i> dedicates a week of radio to Welkom Week

OFM dedicates a week of radio to Welkom Week

Media

OFM has announced that it is dedicating a whole week of radio to the Goldfields during Welkom Week, which takes place between Monday, 26 October and Friday, 30 October. On 95.7, OFM will engage businesses and listeners to introduce Welkom and OFM’s Welkom operation to a broader audience. 

 
OFM
Welkom Week
Goldfields mall
OFM’s Welkom operation
Goldfields Mall 10th birthday
South African radio competitions 2020
Welkom Week prizes SA 2020

Four content marketing tools to consider in your next marketing campaign

Four content marketing tools to consider in your next marketing campaign

Marketing

Content marketing is a great alternative to consider if you’re not keen on utilising traditional marketing tactics. It is a creative strategic approach that can help redefine your brand. So, are you keen to know more? Here we go!

 
Content branding
content marketing
social media content marketing
video content marketing
benefits of content marketing
content marketing for brands

Ads24 restructures its sales and marketing team

Ads24 restructures its sales and marketing team

Marketing

Ads24 has announced that, in light of the ever-changing media landscape and customer expectations, it has implemented changes that are aimed at achieving a more collaborative approach to client needs. The newly restructured team is headed by sales professional Tasmia Ismail. 

 
Ads24 sales
Ads24 marketing team
Marketing team restructure 2020
Media industry marketing teams 2020 SA

Tyme Bank announced as headline sponsor for <i>Assegai Awards</i>

Tyme Bank announced as headline sponsor for Assegai Awards

Marketing

TymeBank, a South African leading digital bank, has secured the headline sponsor slot for the Assegai Awards. The TymeBank-sponsored awards evening will take place on Thursday, 26 November where campaign results will be showcased and rewarded. Detailed venue and format information will soon be posted on the event's website.

 
Assegai Awards 2020
Assegai Awards sponsors 2020
Assegai Awards news 2020
Assegai Marketing awards SA 2020
Top marketing awards 2020

Castle Lite launches its '#UnlockSummer' campaign

Castle Lite launches its '#UnlockSummer' campaign

Marketing

Castle Lite has announced the launch of its '#UnlockSummer' campaign. Castle Lite will 'refresh Mzansi' every time Hotazel, one of the hottest towns in South Africa, reaches temperatures of 35 degrees with a free six-pack. Castle Lite will reward consumers who buy a six-pack of Castle Lite with extra prizes.

 
Castle Lite
Castle Lite campaigns
Beer campaigns
South African beer campaigns 2020
Alcohol campaigns 2020

What is user-generated content and why you should be using it

What is user-generated content and why you should be using it

Social

User-generated content is being dubbed the ‘new wave’ of social media marketing. No surprises there — it is an interactive way to get consumers to engage with your content and it is essentially free publicity.

 
User-generated content
what is user-generated content
user-generated content strategy
UGC
social media marketing
social media content

Four fundamentals that brands need in order to resonate with consumers

Four fundamentals that brands need in order to resonate with consumers

Marketing

Gone are the days when a brand could broadcast a message over the radio or TV and rest assured their target audience was listening, says Tracy Jones, MD of Positive Dialogue. Jones says that consumers are inundated with content and messages across a broad spectrum of devices and brands are competing for a share of that attention.

 
Leverage the power of influence
The value of influence
The power of influence 2020
What to use the power of influence

Carol Ofori bids farewell to <i>Radio 2 000</i>

Carol Ofori bids farewell to Radio 2 000

Media

Carol Ofori, host of Radio 2 000's daytime show Queens Of Grace With Carol Ofori, has announced that she will be leaving the station at the end of the month. Ofori has indicated that she will be sharing what the future looks like for her in the next few days.

 
Carol Ofori
Radio 2 000
Radio talk show hosts SA 2020
Queens Of Grace With Carol Ofori

Every journalist's four worst nightmares [Infographic]

Every journalist's four worst nightmares [Infographic]

Media

Every journalist has nightmares about the media industry, PR professionals and the number of hours spent on the job. media update’s Talisa Jansen van Rensburg takes a look at some of the most common nightmares, as well as how these professionals can solve these particular issues.

 
Journalists worst nightmares
journalist infographic
journalism and halloween
halloween and journalists nightmares
The worst things about being a journalist
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