Boomtown has announced that it has enhanced its digital service offering to ensure a 'digital first' mindset across the business and for its clients. The agency has also announced various appointments that have led to the creation of an all-women digital department, which is a first for the agency.  

Jack Daniel's has announced that it is introducing its first global creative campaign, 'Make it Count'. The campaign showcases a new way of thinking for the 154-year-old brand that celebrates the people who drink it. 

Email marketing has emerged as a popular and effective tool that marketers can leverage to grow their business. Given its efficiency, many brands are jumping on this bandwagon. But in order for this tool to really work for your brand, you will have to have an effective email marketing strategy in order to  stand out.

The Lime Envelope has announced that it is launching a specialised new service to bring out the best in SMEs. The agency's SME 'PR in a Box' solution aims to offer smaller businesses an affordable six-month campaign that is strategically geared at getting maximum exposure in the COVID-19 economy.

RIC Consulting has announced that its Qlik Analytics Tour was a success. The event was held online at the Emperor's Palace on Thursday, 17 September and was hosted by RIC Consulting team. Delegates at the event explored the latest and most advanced approaches in data analytics with sessions from RIC's Qlik experts, customer case studies and local partners. 

EF-Active has announced that it has partnered Jean-Paul (JP) and Sue Duminy in its new campaign, 'Protecting Our Family'. The campaigns falls in line with EF-Active's goal to amplify its reach and positive impact on society. 

In 2020, video content still reigns supreme, and will continue to do so going forward. Whether it’s because of how accessible this medium is on the go, or because of how much information is jam packed into a short clip, it is clear that consumers cannot get enough of video.

Renaldo Schwarp, a radio and television presenter and filmmaker, has been awarded the 2020 SRC Award for Exceptional Achievement by an SU Alumnus at the Stellenbosch University's Rector’s Awards for Excellent Achievement. The alumnus award honours a member of the alumni community who has consistently gone above and beyond the call of duty.

The Pink Loerie Mardi Gras and Arts Festival has announced the expansion of its 'Tickle Me Pink for Tourism — Eat, Drink, Sleep, Love and Laugh' campaign. The campaign aims to raise funds for local charities. 

Businesses may have previously ignored or placed less importance on customer experience (CX) but now they have no choice but to make it a key element in their business strategies, says George Bourdos, CX specialist and owner of VBN Consultants.