Google Arts and Culture (GAC) and South Africa Tourism has announced the launch of South Africa: An Explorer's Paradise, an online exhibition where visitors from all over the world can explore South Africa through a collection of 500 images and videos, 55 Street Views and 20 digital stories. This a collaboration to celebrate South Africa's people, cultural heritage and landscapes.

Kidfluencer marketing can be a fun and adorable way for kids to express themselves — but when do the ethical lines get blurred? Living in the digital age, kids are just as inundated with advertisements as the rest of us. This makes it essential to examine the marketing messages children are being fed.

The One Club for Creativity has announced the first group of creative leaders who will serve on juries for the One Show 2021 Fusion Pencil and ADC 100th Annual Awards Fusion Cube awards. 

Firejuice has announced that Qone, a leader in aluminium windows and doors, has reached out to the agency to develop a marketing plan that builds awareness of its unique offering to Africa's construction sector. 

For activations to be a success, brands must appoint a strategic partner to conceptualise a cohesive brand story that resonates with their audience, says activations expert Andreas Smit. Smit adds that despite more budget currently being put behind virtual events, online and mobile engagement tactics, South Africa remains a nation that craves connection and appreciates physical rewards.

SMS has been around since the 80s. And, it continues to be used as a channel to communicate marketing messages. media update’s Nakedi Phala dissects how SMS has evolved and its benefits in marketing.

Psychographics help you understand what your customers think, feel and value when buying your product or service. These are not just objective pieces of information but the full story behind your customer’s behaviour. media update’s Pamela Manzenze explores the benefits of behavioural data in your strategy.

Clockwork has announced the launch of Clockwork United Kingdom, the first expansion for the award-winning agency since being founded in 2010 in South Africa. The United Kingdom agency's model has been built to meet the needs of clients with Reckitt Benckiser and Xbox already on board.

The March / April 2021 edition of GQ magazine has indicated that it is celebrating a number of firsts. The issue, which is out on shelves now, features exclusive interviews with Shona Ferguson and social media star Elsa Majimbo, among other milestones.

Cell C has announced that it has launched a new campaign with Joe Public, which comprises a new pay-off line 'Change The World'.