Venelize de Lange from media update talks to Nicky McArthur about the decision to launch a new print magazine in 2026 and how this move challenges industry assumptions about print's decline in value. 

Today consumers have endless market options — and brands are finding that customer loyalty cannot be taken for granted. media update's Venelize de Lange considers how retail businesses are adapting their strategies to stay top of mind. 

In an era defined by rapid technological change, some publications are succeeding by focusing on something surprisingly simple. Venelize de Lange from media update explores why. 

Award ceremonies — the moment of validation for brands. Venelize de Lange from media update looks at how brands can easily miss the opportunity to convert industry recognition into meaningful media visibility and audience insights. 

media update's Venelize de Lange talks to Murat Gebeceli about how cross-functional intelligence — from retail performance to partner feedback — is used to guide marketing decisions and improve execution across Sony's diverse MEA markets.

From vintage aesthetics to classic sitcom reruns, nostalgia is constantly shaping youth culture. Venelize de Lange from media update considers why so many young people are romanticising a pre-digital life. 

Debating has become more of a performance than about understanding opposing perspectives — and marketing may be making a similar mistake. Venelize de Lange from media update considers how by comparing performance-driven debating to consumer-facing messaging. 

When was the last time you sat down and read something without a notification interrupting you? Venelize de Lange from media update looks at the science behind print media's appeal in a world of distracting screens. 

All good campaigns start with a good story — and the RMB Latitudes Art Fair 2026 is no exception. Venelize de Lange from media update considers how storytelling informed this event's cultural resonance and audience reception. 

Brands are constantly looking for ways to engage with communities that will prove fruitful for their investments. Venelize de Lange from media update examines why marathons have become one of the most marketable spaces in the modern event scene.