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Jung von Matt brings Immanuel Kant back to life via AI

Jung von Matt brings Immanuel Kant back to life via AI

Marketing

Jung von Matt (JvM) has announced that it has brought Immanuel Kant back to life via Artificial Intelligence (AI) as a 23-year-old influencer. 

 
Jung von Matt brings Immanuel Kant back to life via AI
Jung von Matt
JvM
Immanuel Kant back to life
Immanuel Kant 23-year-old influencer
Immanuel Kant
German philosopher
AI
Artificial Intelligence
AI generated version of Immanuel Kant
Immanuel Kant influencer
Manu
FaceForPeace
Gen Z
Gen Z audience
German association FRIENDS OF KANT AND KÖNIGSBERG
Jung von Matt CREATORS

WOO president extends leadership role

WOO president extends leadership role

Marketing

World Out of Home Organization's (WOO's) president Tom Goddard has announced that he will stay on in the role for a further period. Goddard had previously announced his intention to step down but has agreed to stay on at the WOO board's request.

 
WOO president extends leadership role
WOO
WOO president
Tom Goddard
World Out of Home Organization
WOO board
Marketing
OOH
Out of home
Out-of-Home

<i>Golden Drum</i> announces <i>All Juries</i> jury

Golden Drum announces All Juries jury

Marketing

Golden Drum has announced the All Juries jury. Due to the distinct nature of the three special groups in the All Juries section, entries here will be shortlisted by all the juries and judged for awards by the five jury presidents and one representative from each of the five juries chosen by the organiser.

 
Golden Drum announces All Juries jury
Golden Drum
All Juries jury
Golden Drum jury
All Juries section
Jury presidents
Golden Drum jury presidents
Golden Drum Festival Competition
Golden Drum competition

2024 <i>KIAF</i> announces international jury teams

2024 KIAF announces international jury teams

Marketing

The Kyiv International Advertising Festival has announced its 2024 jury teams, which include over 50 professionals from 20 countries across Europe, Asia and America. The jury chairperson are seven leading professionals from the United Kingdom, Germany, France, South Korea, Finland, Poland and Ukraine. 

 
2024 KIAF announces international jury teams
Kyiv International Advertising Festival
KIAF
KIAF jury
KIAF international jury
Advert festival
Advertising festival
Marketing

Third-party cookies are crumbling

Third-party cookies are crumbling

Marketing

According to Flow, a data-driven adtech company, the days of relying on third-party cookies for insight into consumers are gone and have been replaced by first-party data trends and opportunities. 

 
Third-party cookies are crumbling
Third-party cookies
Cookies
First-party data
First-party data trends
First-party data opportunities
User privacy
Flow
Data ad-tech company
Gil Sperling
Co-founder and CEO of Flow

Chantel Harrison appointed to managing director role at iProspect SA

Chantel Harrison appointed to managing director role at iProspect SA

Marketing

iProspect South Africa has announced the promotion of Chantel Harrison to the position of managing director, effective in June. With a background in media spanning over a decade, Harrison's journey within the industry has been nothing short of remarkable. 

 
Chantel Harrison appointed to managing director role at iProspect SA
Chantel Harrison
Managing director
iProspect SA
Media
Media appointment
Campaigns

The One Show 2024 finalists from 50 countries announced

The One Show 2024 finalists from 50 countries announced

Marketing

The One Club for Creativity has announced the entries that are finalists for 2024. All finalists that will win Gold, Silver, Bronze Pencils or Merits will be announced during Creative Week in New York. FCB New York has the most in the world with 50 finalists, including 45 for 'Dreamcaster' on behalf of AB InBev, Michelob ULTRA.

 
The One Show 2024 finalists from 50 countries announced
The One Club for Creativity
The One Show
The One Show 2024
The One Show finalists
Marketing

Freebie marketing done right — in 300 words or less

Freebie marketing done right — in 300 words or less

Marketing

Freebie marketing involves distributing branded merchandise as gifts to your target market. This is done to raise awareness of your product, service or brand. It's crucial to approach this strategy carefully; otherwise, it can cause a loss for your brand. Read on to find out how freebie marketing can be done the right way!

 
Freebie Marketing
Marketing
How to use freebie marketing
How to promote your business
Branded Merchandise
Do customers like freebies
How to market a business

Environmental marketing in 2024

Environmental marketing in 2024

Marketing

The whole going green and caring about the environment movement has gotten more and more traction over the last few years. Why? People started to pay more attention to the environment and what impacts it. Now, businesses and brands started to notice and so environmental marketing was born.

 
Environmental marketing
Green marketing
What is environmental marketing
What does environmental marketing mean
What is an example of environmental marketing
What is an example of green marketing
Green marketing products
The importance of green marketing
Why is environmental marketing effective
How can brands utilise environmental marketing
How can brands use environmental marketing
Levi
Levi Secondhand
Apple Carbon free products
Apple
Carbon free products
Lush
Lush Cosmetics
Sustainable packaging

Dove commits to never using AI to represent real women in its ads

Dove commits to never using AI to represent real women in its ads

Marketing

Dove has announced that it has committed to never using AI to represent real women in its ads. This follows the brand's study results that indicate AI threatens the representation of real beauty today. 

 
Dove commits to never using AI to represent real women in its ads
Dove
AI
Beauty
Real Beauty
Dove campaign
The Code campaign
Dove ads
Real women in Dove ads
Campaign for Real Beauty
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