Synapser, a South African technology companyaimed at securing digital identity and consumer engagement, has launched Gain For Me?— an app introduced in 2025 that aimed to keep marketing spend local, while delivering measurable results for brands and financial benefits for consumers.

In an era where a single negative review can trend across social media platforms within hours, South African brands have discovered a harsh truth: exceptional products and clever marketing campaigns mean little if customer support fails to deliver.

From digital-first insights to ethical leadership, Venelize de Lange from media update unpacks how McDonald's South Africa blends global strategy with local storytelling to stay relevant, responsible and loved by fast-food fans nationwide.

It began as a bold idea from DOOH.co.za — South Africa's leading Out-of-Home (OOH) news and industry platform — to remind the world that before hashtags, filters and sponsored content, there was OOH: the original influencer.

Lawyers for the Arts South Africa (LASA), in partnership with the National Youth Development Agency (NYDA), has hosted the 2025 Creative Economy and IP Protection Youth Workshop on Thursday, 20 November, at the NYDA Offices in Sunninghill.

While this annual shopping day has become a fixture in the South African retail calendar, Salem Nyati, Consumer Financial Specialist at Momentum Group has found that it brings with it a darker side that threatens household financial stability; impulse buying and reckless overspending.

One strong definition of culture comes from UNESCO, which defines it as "the set of distinctive spiritual, material, intellectual and emotional features of society or a social group," encompassing not only art and literature but also lifestyles, ways of living together, value systems, traditions and beliefs, says Niko Kougioumtzi, Strategist at RAPT Creative.

For decades, advertising and media agencies thrived as central hubs of creativity and control where everything happened under one roof; strategy, media, production and the magic of the big idea. I used to work within single agency structures where creative flow moved in straight lines, often through too many hands, says Jaco Klynsmith, Founder of HJK Consulting.

The small business sector of South Africa still has a need for webinars and live events; in fact, it is a valuable way to drive brand authority. This is something that SME South Africa has experienced firsthand, and their audience eagerly awaits.

Digify Africa has announced the return of its Digify General Practitioners (GPs) programme, now expanding to De Aar. After training rounds in Kuruman and Kimberley, this next chapter has aimed to empower young people in De Aar with practical digital marketing and entrepreneurial skills to thrive in the digital economy.