According to The One Club, the partnership encompasses four of the club's global awards shows, where CapCut's involvement will include:

  • Creation of a new custom category in the upcoming Art Directors Club's ADC Annual Awards, to be announced in October.
  • Serving as presenting partner of ADC Young Guns 24, the leading global competition to celebrate creative professionals age 30 or younger, which is now open for entry.
  • A special CapCut brief competition as part of the Young Ones Student Awards, a showcase for advertising, digital communication and design students, with the chance for them to earn a prestigious One Show Pencil, ADC Cube, Type Directors Club TDC Award or Portfolio Award.
  • Serving as the presenting partner of The One Show 2027 Creative Use of AI discipline.
  • A series of in-person and virtual creative events, and a related creator content series, to be announced shortly. 

The partnership represents an expansion of The One Club's relationship with ByteDance, adds The One Show.

It follows TikTok's 2023 founding partnership of The One Club's ONE Creator Lab, the industry's first tuition-free programme to help content creators learn the skills required to launch their careers in the advertising and marketing industry. TikTok also partnered with the club last year for the inaugural One Show Best Use of TikTok award.

Also in 2026, the club's ADC Annual Awards formed an exclusive partnership with Dreamina AI for the free ADC AI Visual Design-Dreamina AI category dedicated to honouring the frontier of generative craft, says The One Club.

"As AI becomes an increasingly important part of the creative process, this partnership brings together our shared commitment to championing exceptional work and the people pushing creativity forward," concludes Adam Izen, Chief Awards Officer at The One Club. "We're thankful to the team at CapCut and look forward to working with them to help define what creative excellence looks like in the age of AI."

For more information, visit www.oneclub.org. You can also follow The One Club on Facebook, LinkedIn, X, Instagram, or on TikTok.

*Image courtesy of contributor