The data is in: the numbers have been crunched and the results are hot off the press! That’s right — 2021’s social media statistics are here!

Did you know that 94.6% of South Africans have Internet access through their mobiles? What’s more, 41.9% of the population is on social media. That’s about 25 million people just in South Africa!

That’s why it’s no surprise then that the yearly social media stats are of such importance to digital marketers.

Here, media update’s Maryna Steyn brings you all the latest statistics you need to know for this year.


Did you find these statistics helpful? Let us know in the comments below.

Want to stay up to date with the latest news? Subscribe to our newsletter.

Now that you know what the most important social media stats are, why not find out more about Vanity versus actionable: Looking at the metrics that matter.
*Image courtesy of Canva