Asif has been part of Volkswagen Group South Africa since 2004 and has built up the majority of his 16-year tenure with the company within the realm of sales and retail. He has previously been in charge of this function for both the Volkswagen passenger vehicles and Audi brands.

This year, he will support the Audi brand's retail efforts of growing its premium market share in South Africa. He will be succeeded by Tarryn Knight who joins the Audi brand after five years of looking after marketing and product for Volkswagen commercial vehicles.

Prior to this, Knight has held various roles in brand management and marketing research as part of her almost 14-year-old career with Volkswagen Group South Africa. Knight brings in a diverse skill set to oversee the areas of advertising, PR, digital marketing, events, product and price planning — all of which will form part of her new portfolio.

Hoosen and Knight's appointments commenced from Wednesday, 1 January.

"It's an incredibly exciting year for the Audi brand in 2020," says Trevor Hill, head of Audi South Africa. "With the youngest product portfolio on the horizon, Audi's new model onslaught is stronger than it has ever been before."

"It is therefore imperative that our leadership team has sufficient experience and passion to carry us through this new era. I am happy to have both Asif and Tarryn leading the respective sales, product and marketing portfolios for Audi and I wish them well in their new roles," concludes Hill.

For more information, visit www.audi.co.za. You can also follow Audi South Africa on Facebook, Twitter or on Instagram.