According to the awards, there are several motivations for local marketers to enter the 2021 event, which will see entries close on Tuesday, 31 August.

Such motivations include: 

There's a good chance of winning
With Leader, Bronze, Silver and Gold Awards to be won across dozens of categories, local marketers have the best chance of scooping that reception area accolade.

The awards show clients your ability
Because the Assegais prioritise ROI over the artistry of advertising, for instance, they highlight those local marketers that deliver the best ROI in a way that pleases both the consumer and brand. These awards ask for more than mere creativity.

It is an outstanding networking opportunity
The fact that these annual accolades have been a fixture of the direct and integrated marketing industry calendar for an astounding 23 years means that they offer an unparalleled networking opportunity. This is something that's become even more valuable in these times.

The DMASA says that it is keenly aware of the need to keep things socially distant and safe while navigating the pandemic.

"Should we receive the go-ahead to stage a physical awards event this year, there will be literally litres of sanitiser on hand, wonderfully spaced-out tables and common areas, and helpful hosts to keep the fun safe," concludes the DMASA.

For more information, visit www.assegaiawards.co.za or contact [email protected]. You can also follow the Assegai Awards on Facebook or on Twitter.